“Profit is measured in lives transformed. True wealth is the luxury of time spent in the pursuit of heartfelt endeavors.”

Heidi Landau is Founder and CEO of campCARE Children’s Foundation and campCARE Action Sports Camps™. Heidi provided international executive leadership from program planning to implementation. Her background in leisure lifestyle, brand management and event marketing has made her a specialist in luxury and youth marketing. She now heads her luxury marketing agency, Landau Luxury Collective, in Vancouver, BC.

Heidi attended Newcomb College of Tulane University and UCLA. She graduated from UCLA with a BA in Creative Writing and a minor in Business Management, with high honors, then moved to Aspen, where she contributed marketing services to legendary world-class ski events. This ex-Whistler local was also one of Blackcomb Mountain’s first wave of professional female snowboard instructors.

Coming from a family of outdoor enthusiasts, Heidi’s been both on the slopes and behind a ski rope on the lake since she was three. Her father is an outdoorsman and ski racer (who happens to be a global marketing maverick and Harvard Business School grad) and her mother was a leader of the Canadian National Ski Patrol. They are her inspiration in making a positive difference and staying young at heart through living life to its' fullest.

Heidi has found true rewards in being able to spend her time on endeavors that satisfy the heart and improve her corner of the world. Compassionate and committed to leaving the world a better place, Heidi has turned her business savvy into tools for change, development and hope.

Heidi is currently devoted to a new initiative to benefit youth in the lower mainland called Art + Soul. The Legacy Foundation will focus on helping gifted children enrich their lives through the arts, much the way that campCARE helped youth through sport.

Contact Heidi on LinkedIn